Welcome to our weekly review of major happenings in the digital space. Here are a few significant updates that might interest you;

  • Google My Business adds messaging to desktop interface

Google is updating “Google My Business desktop interface with a messaging functionality. With this new feature, businesses can now send messages to customers through their web browser, and not just the mobile app which previously was the only available method. This is not fully live yet, but many can see it already. 

For more information about this update, click here

  • Google Image Search update reduces duplicate image results

Google has released an update to Google Image Search that reduces duplicative images in the image search results. This update was announced in November 2020 but just went live this month. Google announced that the images it shows are now more visually distinct from each other, providing a more diverse set of relevant images for users’ queries. Google previously added a menu at the top that lets users filter results based on alternate meanings and better narrow down the search results to what they are looking for. This update was launched in order to provide a better set of diverse images for searchers when they use Google Image Search.

For more information about this update, click here

  • WordPress 5.6.1 Introduces Bug Into Post and Page Windows

WordPress 5.6.1 has introduced a bug that makes it difficult for users to save a post. This bug was introduced into the latest version of WordPress, version 5.6.1 and it causes an alert to pop up when attempting to navigate away, regardless of whether the post has been saved or not. A temporary solution – A patch has been posted to WordPress, but it is not an official fix. This version of the patch is fully functional. It’s code that needs to be inserted into the functions.php file.

If the issue is affecting your workflow, there are steps you can choose to take. You could choose to wait to make sure that all editing-related plugins are fully loaded, use the temporal patch or disable editing-related plugins and turn on Gutenberg. 

For more information about this, click here 

  • LinkedIn Provides New Tips on How to Create Engaging B2B Content 

LinkedIn has just published a new, 17-page pocket guide on its platform for tips on how to create effective B2B contents. This material highlights some of the key elements to consider when putting together campaigns, in order to create eye-catching, attention-grabbing, and intriguing contents.

The key to a successful content strategy is to create relatable contents that your audience understand. To do this, you do need to have a good handle on your analytics, research points and competitor data to create the most effective, stand-out campaigns. The tips compiled by Linkedin in a 17-page guide can help users achieve their B2B content goals. To download the guide, click here and for more information about the guide click here.

  • Google Adds New Video Editing Features to Google Photos

Google has announced a new update to its video editing features within Google Photos. This update includes new cropping options, filters, the capacity to ‘change perspective’, and enhance specific video elements (brightness, contrast, etc.). For users, this can be a really quick and good method to improve video content before sharing.

In addition to this, Google’s also included advanced photo editing tools to Google One members, tools like Portrait Blur and Portrait Light, features that have only been available on Pixel devices. This feature is already available in Google Photos on iOS and will be rolling out to Android users very soon. 

For more information about this update, click here 

 

Thank you for reading. See you next Friday for more news and interesting reads in the digital space. 

 

Wow Effect Communications

Author Wow Effect Communications

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