Social Media Nigeria Social Media Statistics For August 2018 Social media plays an ever important role in the contemporary Nigeria society. In this post,…September 6, 2018
AdvertisingMarketing Having The Right Product Is Essential To Market Success In Nigeria No amount of marketing can sell a product no one wants —unknown. In my second…August 23, 2018
Marketing Making The Best Use Of Your Time Online Have you been feeling overwhelmed by the sheer quantity of information you have to read…August 23, 2018
MarketingSocial Media News in Search and Social Media It's been a non-eventful week on Social Media filled with the crackdown and aftereffect of…August 5, 2018
MarketingSocial Media Last Week Recap of Social Media, Search and Digital Marketing News Did you read our last recap notes? If you didn't a lot has already happened…June 4, 2018
Marketing Marketing Myopia – The Number One Corporate Strategy/Business Failure Factor In Nigeria It has been more than two years since I last wrote a marketing strategy post…May 30, 2018
MarketingSocial Media Last Week in Social Media, Search and Digital Marketing A lot has been happening in the Digital Marketing space, from the GDPR taking effect…May 21, 2018
Marketing Exploring Business & Investment Opportunities In Nigeria Nigeria is a fertile ground for businesses but ironically, it is one of the least…May 15, 2018
Marketing Market Segmentation & Targeting In Nigeria (II) In my last post, I wrote about the need for marketers to segment the market…May 9, 2018
Marketing Market Segmentation & Targeting In Nigeria Segmentation is a very key component that people often ignore. Last April, I was at…April 26, 2018
MarketingSocial Media This Week in Search, Social Media and Marketing Google may penalize your website for expired Job Listings Google has announced that Websites who…April 22, 2018
MarketingSocial Media How Nigeria Traditional Media Houses can Adapt Better to the Changing Digital Landscape One of my favorite things to read on how Media Houses are evolving is the…April 19, 2018
Uncategorized Why This Age Of Innovation Is The Best Time To Be Alive We are living in a world of unprecedented changes. With this change come our natural…April 18, 2018
Marketing This Week in Social Media, Search and Marketing Tech Sidebar Text Ads Bing begins removing sidebar text ads on desktop Starting in the US,…April 14, 2018
Uncategorized Why Most Nigerian E-Businesses Fail There has been an upsurge in the number of Nigerian e-businesses. It seems Nigerians are…April 12, 2018
Marketing Product Review Mechanism – A Fail Proof Model There are thousands of resources on new product development online and offline. Most recommend the…April 11, 2018
Marketing Marketing Lessons From A Bus Ride Educated people just love to think they are wiser than the less educated folks—which is…April 5, 2018
AdvertisingSocial Media The Solution To The Dwindling Newspaper Circulation In Nigeria This post on Newspaper Circulation was first published in 2010, and we decided to bring…April 4, 2018
Marketing A Strategic Approach to Digital Marketing in Nigeria In a previous post, I promised to discuss in details how to go about setting…April 3, 2018
MarketingSocial Media Our Favourite Digital Marketing Minds In The World Every field has its authorities (Edward Wittins in Physics, Harold Bloom in Literature, Stanley Hauerwas…March 28, 2018