MarketingSocial Media How Nigeria Traditional Media Houses can Adapt Better to the Changing Digital Landscape One of my favorite things to read on how Media Houses are evolving is the…April 19, 2018
Uncategorized Why This Age Of Innovation Is The Best Time To Be Alive We are living in a world of unprecedented changes. With this change come our natural…April 18, 2018
Marketing This Week in Social Media, Search and Marketing Tech Sidebar Text Ads Bing begins removing sidebar text ads on desktop Starting in the US,…April 14, 2018
Uncategorized Why Most Nigerian E-Businesses Fail There has been an upsurge in the number of Nigerian e-businesses. It seems Nigerians are…April 12, 2018
Marketing Product Review Mechanism – A Fail Proof Model There are thousands of resources on new product development online and offline. Most recommend the…April 11, 2018
Marketing Marketing Lessons From A Bus Ride Educated people just love to think they are wiser than the less educated folks—which is…April 5, 2018
AdvertisingSocial Media The Solution To The Dwindling Newspaper Circulation In Nigeria This post on Newspaper Circulation was first published in 2010, and we decided to bring…April 4, 2018
Marketing A Strategic Approach to Digital Marketing in Nigeria In a previous post, I promised to discuss in details how to go about setting…April 3, 2018
MarketingSocial Media Our Favourite Digital Marketing Minds In The World Every field has its authorities (Edward Wittins in Physics, Harold Bloom in Literature, Stanley Hauerwas…March 28, 2018
Marketing The Definitive Guide To Conversion Rate Optimization For Nigeria E-Commerce Sites (1) A lot has changed in the Nigeria e-commerce space. For one, the Nigeria e-commerce space…March 27, 2018
Marketing Nigeria Telecoms Companies and Marketing: A Breakdown of Their Marketing Strategies & Recommendation Prior to the advent of GSM in 2001, phone penetration was low to the point…March 26, 2018
Marketing How Nigerian Companies Are Wasting Money On Online Marketing Nigerian companies are finally embracing online marketing. As someone who has been at the forefront…March 23, 2018
Uncategorized The Best Business Advice Ever There are millions upon millions of business advice. But, beyond the convoluted theories, the best…March 22, 2018
MarketingSocial Media Comprehensive Guide to Social Media Marketing in Nigeria It is doubtful if there is any serious marketing executive or business owner who has…March 20, 2018
AdvertisingMarketingSocial Media Nigerian Companies And Digital Marketing How Nigeria companies market online Banner Ads To most Nigerian companies, digital marketing starts and…July 28, 2017
Uncategorized The One Question That Determines Marketing Success July is here again. It is a month to review the performance of the first…July 28, 2017
Marketing 4 Must Have Skills In Any Modern Marketing Team "The future is not ahead of us. It has already happened. Unfortunately, it is unequally…July 28, 2017
Marketing The Impending Death Of Nigeria Traditional Media Houses This post was written in 2014 Last week, an internal report on the digital health…July 28, 2017
Social Media Top 10 Most Active Nigerian Governors on Social Media Social media can be defined as websites and other online means of communication that are…July 8, 2017
Marketing Succeeding With Digital Marketing In Nigeria As noted in an earlier post, Nigerian companies have started embracing digital marketing. But from…July 2, 2017
